- Multicultural entertainment is now an important/successful part of the UK's mainstream media : Bend it like Beckham, East is East, Kumars at No42.
BBC News Online survey: - 78% people think ethnic minorities are better represented on TV now (than the last 10 yrs)
-73% Black people + 67% Indians agree.
-Still a long way to go as the success of blacks and Asians visible on screen is unmatched on off screen roles. 57% of asians thinks its harder to get work in the media than it is for whites. Greg Dyke agrees: "hideously white".
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